Robert E.D. Lee
Robert E. D. Lee is the creative force behind some of the most innovative automotive businesses and visual experiences in the industry today. With a career built at the intersection of automotive excellence, logistics, and elite visual storytelling, Robert has developed a reputation for transforming how vehicles are presented, moved, and experienced.
His journey includes founding CAR PORTER Pro, a company focused on making automotive transport and auction logistics safer, smarter, and more efficient. He also helped redefine retail automotive culture through Air Autos, an award-winning dealership that revolutionized sales, marketing, and customer experience by offering a truly unique car-buying environment—right at an airport.
Robert’s passion for precision and customer care continued with CAR SALON Pro, a professional hand car wash service located at one of Atlanta’s premier destinations. Known for its warm, relaxed, and transparent customer experience, the brand set a new standard for service-driven automotive care.
In 2019, Robert created Autopolo TV, an ambitious automotive cinematic television series designed to bring high-end visual storytelling to car culture in a way the industry had never seen before. Although the project paused before reaching its full potential, it stood as a bold creative statement—one interrupted when COVID-19 reshaped the lives of people across the globe and brought much of the creative world to a standstill.
Today, Robert leads CAR FX Pro, one of the country’s most elite automotive media and photography services. Widely regarded as one of the best automotive photographers in the nation, he has engineered a visual system that delivers unmatched quality, speed, and consistency for dealerships—giving them a true marketing superpower that was previously out of reach.
What sets Robert apart is the depth of experience he brings to every frame. His background spans professional photography, graphic design, website development, logistics, music production, DJ performance, and multi-business ownership. Every image reflects that multidisciplinary mastery—where lighting, motion, brand psychology, and storytelling converge.
Yet, if you ask Robert what the most important lesson from all his combined experience has been, his answer is simple: humility. It is this grounded perspective that fuels his creativity, strengthens his partnerships, and keeps his work authentic, intentional, and relentlessly excellent.
